The goal is simple.

To search out, evaluate, and purchase beautiful wines, then share those discoveries with you. My 40-plus years in the fine wine industry give me a unique advantage for building contacts, relationships, knowledge and friendships.
So stop by, say hello, taste, and just maybe discover your new favorite wine!

– Dave Luce, Owner and Wine Specialist

Alta Sierra Wine Shop (and wine tasting room), Grass Valley, CA